ResMed - Resupply Upsell

Problem: Increase revenue from existing customers.

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Solution: Create an email series that is triggered when we acquire a new customer and then send them reminder emails when they need to replace their equipment.

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Deliverables:
- 1 care and maintenance landing page
- 8-part reminder email series

 

Results:
Increased resupply equipment purchases by 17% QoQ.

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Care & Maintenance Landing Page